What buyers actually pay for
A quick guide to the operating proof, clean financials, and risk reductions that support a stronger valuation.
Free owner-led M&A brief
The Deal Sheet
A no-spend DealPilot-owned demand channel for owners who are trying to understand value, prepare buyer materials, and avoid broker lock-in before they enter a sale process.
Measured as valuation starts where utm_source equals deal_sheet.
First resource unit
This initial issue turns the channel live without requiring paid media, personal social accounts, external outreach, or domain-reputation risk.
SDE vs. EBITDA in plain English
When each number matters, what owner add-backs need support, and why buyers discount messy adjustments.
The first buyer-ready checklist
The minimum documents and decisions to organize before you share confidential details with a serious buyer.
Why this channel
pSEO is already live, but it is passive and search-dependent. The Deal Sheet gives DealPilot an owned destination that can be linked from the site, future product emails, partner pages, and free content surfaces while keeping all conversion intent on the same valuation funnel.
It is intentionally a resource hub first. Email distribution can be added later through the approved DealPilot AgentMail lane, but the live channel does not depend on sending anything today.
Operating guardrails
- No mass-send or cold outreach is attached to this channel.
- Every primary CTA is routed to the live valuation funnel with deal_sheet attribution.
- Newsletter distribution stays paused until product-readiness, legal, and email gates remain green.
Ready to anchor your sale prep in real numbers?
Start with a private valuation estimate, then use DealPilot to decide what needs to be cleaned up before buyers see the opportunity.
Start the valuation workflow